Wednesday, February 23, 2011

Of qr code in my food

Today I was surfing for hours in search of some inspiration, food inspiration, that is. But while I sat clicking sites after another, looking at online food stores, my attention was turned to a site that introduces qr code in its outdoor advertising materials. These codes are readable by mobile phones. Oh my, so many awesome things a mobile phone can do these days. More and more I am led to believe that mobile phones are now in the  “basic need” list of an increasing number of people all over the world because of the convenience it g


And what is a qr code do, you ask? My dear friends, Mr. Wiki says a qr code is a specific matrix code, and, a standard qr, or Quick Response, code looks like this box on the right:

So who  invented the qr code? Of course, the Japanese did! They always invent the cool stuffs! It is used to get collect information about almost anything and sends these information to a mobile phone. You see these codes everywhere, don’t you? In the groceries, you see the cashiers whip out barcode scanners to get the price and other information on the product you are buying. In marketing circles, these qr codes are already used in movies, billboards, store-displays, that are linked to websites and easily read by some mobile phones. Pretty neat, huh? It is believed that the fast-paced advancement of mobile technology and the increase in mobile technology use, more and more quick response code usage will come out in the future.